Marketing

 

Through strategic messaging, our prize-winning team of account executives, copywriters, and graphic designers creates memorable materials that communicate the university’s core values and reflect its identity and registered trademarks. From concept to completion and distribution, we can help you with all the collateral materials needed to communicate about your organization, service, and/or product.

UMC is responsible for creating and maintaining the University of Utah brand strategy. We provide guidelines for consistent, favorable and professional use of the brand and to promote a positive image of the U and its programs. We can assist you with your marketing plans: focus groups, research, pricing, promotion and distribution.

Through strategic messaging, our prize-winning team of account executives, copywriters, and graphic designers creates memorable materials that communicate the university’s core values and reflect its identity and registered trademarks.

Creative Services

  • Overall concept development
  • Copywriting
  • Graphic design
  • Web design
  • Illustration
  • Photography
  • TV & Video

Working with UMC

Our first priority is to provide you with excellent marketing that achieves your objectives.

Our second priority is to have fun doing the first priority. We guarantee you’ll have fun too.

Tell us what you want to achieve, with whom, and why. We’ll suggest options, offer ideas, and talk deadlines. You’ll be getting the best thinking of seasoned professionals with years of experience and hundreds of advertising awards to their credit.

Once you’ve agreed on the direction, we’ll open a job ticket and begin working on your projects. You’ll typically see initial drafts on copy and design, and you’ll be asked to approve the final draft just before it goes to press (or to production for digital media). You can have input all along the way or sit back and trust us with the steering wheel.

Either way, you’ll enjoy the ride. Less work for you. Less worry, too. Plus, you get to take all the credit. What’s not to like?